PACE LABS

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Making the complex simple is an understatement. Pace Labs, a testing and scientific service company, needed help refreshing and strengthening the company’s brand. The brand was perceived as outdated and irrelevant. We were tasked to keep the brand equity, keep the current brand mark, and get people (internally and externally) excited about the company. The current branding now stands out from the clutter of the science world and simplifies a very complex industry.

Delivering Science Better.